Dedicated to Data Management and Security

Data Management and Security is essential in highly regulated sectors like Financial Services, Telecoms, and Utilities. The requirements for data management and security standards are now at an all-time high. Our Which50 omnichannel customer communications platform has built-in features to address the ever-changing security environment for data management and technology systems. In an era of GDPR Compliance, FSQS, and ISO 27001, this focus on data security has never been more important.

Data Security

Why is Data Management and Security important?

Today’s consumer expect high security levels as a default in their customer experience while global regulators also demand consumer-facing companies to run robust security infrastructures. Best-practice data management and security will improve the customer experience, optimise compliance levels and improve customer retention metrics, thereby increasing lifetime customer value.

  • Reason 1

    If modern consumers feel their data is not safe, they will lose trust in service providers. And in highly competitive sectors, companies must ensure their customers know that security and data management is a major priority at every touchpoint..

  • Reason 2

    For service providers in Financial Services, Telecoms and Utilities, compliance is a crucial consideration. With the prospect of large fines and market restrictions, companies must stay compliant and demonstrate that compliance in branding and communications.

  • Reason 3

    Cyber security threats have changed the landscape for many consumer-facing companies. Rock-solid systems that are safe from attacks are now simply a must-have for data owners and processors.

Data Management and Security - ISO27001 | Which50

Data Management Features

Best-in-class Data Management and Security Features

Our integrated communications platform Which50 has been designed and developed with best-practice security and data management functionality to protect your customers.

Safe Connectivity

From APIs to automated secure file transfer (SFTP), Which50 supports connectivity to third-party systems in many ways. You can quickly and easily integrate with core system and third-party technology platforms with security and safety assured. In turn, this allows access to data to support dynamic, personalised content and to trigger specific multi-channel communications on an automated basis.

Integrated Customer Communications - Data Security | Which50

Which50 API integrations

Our secure Application Programming Interface (API) technology seamlessly integrates with your core legacy systems. And this will remove the substantial time, disruption and financial costs associated with large-scale data projects. Your marketing and customer operations team can implement your customer journey management framework with ease, creating optimised customer journeys quickly and easily thanks to our flexible and user-friendly Software as a Service (SaaS) platform.

Unified Customer Communications Data | Which50

GDPR Compliance

With the arrival of GDPR in recent years, consumer communications in many industries has changed forever in security and compliance terms. We developed a suite of tools within Which50 to tackle this issue. From tailored email policies and consent functionality, to a built-in compliance portal, we put your needs front-and-centre when it comes to GDPR.

Compliant Customer Retention Campaign Management | Which50

Keep customers informed – and keep their data safe

No matter what your sector, keeping your data safe and secure is a major priority. For our clients in highly regulated sectors, we work hard to ensure Which50 meets your needs in data management and security to ensure compliance. CustomerMinds treat customer data with the utmost care and are ISO27001 certified and Cyber Essentials certified, underpinning our commitment to information security.  

customer acquisition


We understand that customers in this sector are concerned about data privacy. Through Which50, we can help you create a solid digital connection with your customers and maintain your security and compliance goals too.

customer acquisition


Banking and financial information is highly sensitive and data security must be a major priority. We can help you keep your consumers fully informed and make sure their data is safe too.

customer acquisition


Consumers are now dependent on connectivity more than ever, and within that, data privacy and security concerns arise. Our solutions will allow you connect and engage with your customer base with best-practice security features built-in.

Customer Testimonials
What others say

With customers worldwide, CustomerMinds has customers across finance, telecoms and utility sectors currently putting this easy-to-use content management system to use. We are pleased to share what our customer say about our customer journey management software from around the world.


From a business perspective we needed to implement a certain project that our legacy system couldn’t handle – research was carried out and we found CustomerMinds. Five years later and they are a really integral part of the bank – we can’t function without them.


I think the greatest asset of Which50 is the flexibility of the product, and the potential it has to improve the customer experience, whilst saving time and resources internally.


The main challenges that we were facing prior to CustomerMinds was linked to the limitations of our legacy business systems that meant creating customer communications channels proved difficult and time consuming.