{"id":817,"date":"2022-07-20T13:55:16","date_gmt":"2022-07-20T13:55:16","guid":{"rendered":"https:\/\/customerminds.com\/?post_type=job&#038;p=817"},"modified":"2023-08-30T16:12:36","modified_gmt":"2023-08-30T16:12:36","slug":"marketing-and-business-development-executive","status":"publish","type":"job","link":"https:\/\/customerminds.com\/careers\/marketing-and-business-development-executive\/","title":{"rendered":"Marketing and Business Development Executive"},"content":{"rendered":"\n<p><strong>Purpose of the Role<\/strong>: Creatively communicate to the CustomerMinds audience to generate leads, and support strategic business development activities.&nbsp;<\/p>\n\n\n\n<p><strong>Reporting Line<\/strong>: Head of Business Development&nbsp;<\/p>\n\n\n\n<p><strong><em>Key responsibilities<\/em><\/strong>&nbsp;<\/p>\n\n\n\n<p>Marketing&nbsp;<\/p>\n\n\n\n<ul>\n<li>Fuel our sales engine by\n<ul>\n<li>sourcing new leads and their contact information within the target audience and&nbsp;<\/li>\n\n\n\n<li>executing email campaigns using our technology.&nbsp;<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<ul>\n<li>Define the \u2018centralised digital communication\u2019 market space and infuse it with our meaning by writing and producing content and communicating it through various digital channels.&nbsp;<\/li>\n\n\n\n<li>Manage website and social content.&nbsp;<\/li>\n\n\n\n<li>Continuously enliven how we communicate with our target audience by generating credible ideas.&nbsp;<\/li>\n\n\n\n<li>Represent CustomerMinds virtually and in-person, spreading the word of what we are doing to the right people such as journalists.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Business Development&nbsp;<\/p>\n\n\n\n<ul>\n<li>Support Partner Sales Teams with specific content, ideas and materials to support agreed business development plans.&nbsp;<\/li>\n\n\n\n<li>Prepare sample journeys for prospects, customers and partners.&nbsp;&nbsp;<\/li>\n\n\n\n<li>Develop content and journeys for initial onboarding projects for strategic customers and partners.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Measures of Success<\/em><\/strong>&nbsp;<\/p>\n\n\n\n<p>Marketing&nbsp;<\/p>\n\n\n\n<ul>\n<li>Lead targets achieved with a high degree of quality&nbsp;<\/li>\n\n\n\n<li>Email campaigns executed to plan&nbsp;<\/li>\n\n\n\n<li>Written and video content that \u2018turns heads\u2019 \u2013 with high read rates&nbsp;<\/li>\n\n\n\n<li>News and other \u2018word of mouth\u2019 reports that accurately reflect the CM message\/story&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Business Development&nbsp;<\/p>\n\n\n\n<ul>\n<li>Successful delivery of appropriate materials to Partner Sales Teams&nbsp;<\/li>\n\n\n\n<li>Sample journeys delivered to required standards within agreed timeframes&nbsp;<\/li>\n\n\n\n<li>Successful onboarding of new strategic clients and partners&nbsp;<\/li>\n<\/ul>\n","protected":false},"featured_media":0,"parent":0,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"Purpose of the Role: Creatively communicate to the CustomerMinds audience to generate leads, and support strategic business development activities.\u00a0","_seopress_robots_index":"","inline_featured_image":false},"acf":[],"_links":{"self":[{"href":"https:\/\/customerminds.com\/wp-json\/wp\/v2\/job\/817"}],"collection":[{"href":"https:\/\/customerminds.com\/wp-json\/wp\/v2\/job"}],"about":[{"href":"https:\/\/customerminds.com\/wp-json\/wp\/v2\/types\/job"}],"wp:attachment":[{"href":"https:\/\/customerminds.com\/wp-json\/wp\/v2\/media?parent=817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}